UKFast facilitates e-publishers
Article date: Fri, 04 Apr 2008 14:42 GMT
UKFast, winner of the ISPA's Best Hosting award for four consecutive years has recently won the contracts to provide managed hosting solutions to a number of publishing companies.
The UK has the second largest publishing industry in Europe and one of the main challenges for the sector is utilisation of the internet and other digital channels to maximise growth and target the right customers with the most relevant products.
Firms like Pearson, owners of Penguin and Financial Times and Boxhouse Publishing are great examples of this trend. By developing their presence in the online arena they are gaining a competitive advantage over their rivals and are able to exploit their position as e-publishers.
Lawrence Jones MD of UKFast comments; "A strong web presence is extremely important for any type of business - when it comes to attracting customers and providing them with information. Publishing companies are key players in the information age and the influx of publishing companies onto our network shows they have a very strong awareness of the potential for e-business".
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