PageRank Funneling Link Scheme - Mahalo Caught SpammingJason "SEO is dead" Calacanas, founder of Mahalo, used "SEO is dead" as a publicity stunt to help launch his made for AdSense scraper website. In the past we have noted how he was caught ranking pages without any original content - in clear violation of Google's guidelines. And now he has taken his spam strategy one step further, by creating a widget that bloggers can embed on their blogs. The following link list looks like something you would find on an autogenerated spam website, but was actually on Hack A Day, a well respected technology blog with lots of PageRank.
- The links are repetitive and spammy.
- The links have no contextual relevance.
- Links intended to manipulate PageRank
- Links to web spammers or bad neighborhoods on the web
- Excessive reciprocal links or excessive link exchanging ("Link to me and I'll link to you.")
- Buying or selling links that pass PageRank
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