Rakuten Buys Messaging App Maker Viber

It has been reported that Japanese e-commerce firm Rakuten, have paid $900 million to buy Viber.

Viber specialises in mobile apps for IOS, android, and many other operating systems, and allows people to use their mobiles for free calls and multimedia messages over cellular or Wi-Fi connections.

Rakuten have said that the deal with viber suits their future digital strategy.

The company said in a statement: "As Rakuten aims to become the world's number one Internet services company, this acquisition will enable Rakuten to penetrate new markets with multiple digital content offerings, in combination with its e-commerce and financial services platforms."

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