UK-based Web hosting provider Ultraspeed recently announced it has launched a hosting service that cuts energy consumption by 40 percent.
The company says it is using an innovative blend of measures which includes the adoption of DC power, a diskless server environment and the latest Intel Xeon 5300 low-voltage quad core processors to increase the features and reliability of its service while massively reducing the power required to run its data center.
Ultraspeed says it is already one of the greenest within the technology sector and was the first to use a diskless server environment, where operating systems and data are contained within a storage area network and hard disks are eliminated from individual servers.
Launched in May 2007, this has already had a large positive impact on reliability and functionality and reduced power consumption by 10 percent, says the company. With the adoption of new energy-saving methods Ultraspeed says it will be reducing its power consumption by 40 percent.
"It's time for the IT industry to recognize that additional features and functionality in a managed hosting environment can be achieved in parallel with a substantial reduction in the associated carbon footprint.
The inherent stability and efficiency of DC power has been known for years yet very few companies operating large server farms actually use it," says Jordon Gross, commercial director at Ultraspeed. "With a potential reduction in overall carbon emissions from that initiative alone of around 30 percent, this is inexcusable."
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