Sheffield-based Approved Food is a fast-growing online discount retailer, founded in 2008, specialising in selling short-dated food and drinks across the UK and Europe.
In 2009 founder Dan Cluderay started getting a lot of publicity which, at the time, was difficult for his site to handle. Approved Food needed a fast, reliable hosting provider to cope with huge traffic spikes during national TV appearances.
UKFast's CEO stepped in and tailor-made a solution to fit the increasing demand Approved Food's site was receiving. Dan's impressive technical ability and relationship with UKFast has left Approved Food boasting one of the fastest page speeds for an eCommerce site in the UK.
The company has been ranked amongst the top three eCommerce sites for page speed according to the Internet Retailing UK Top 500 and ships more than 45,000 items a day. Approved Food now reaps the benefits of national media coverage.
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