Like most of this year, 2020’s cyber-weekend was bound to be unprecedented; many stores were closed or operating limited shopper capacity, consumers were reluctant to make large purchases due to financial unrest, and online sales were booming. Preparing for the unexpected was never going to be easy, so how did Black Friday play out, and what will it mean for eCommerce businesses in the run-up to Christmas? Lockdown 2.0 The announcement of the UK’s second lockdown not only took its toll on retailers preparing for the peak season, but also on consumers’ shopping plans. At the end of October, it was announced that non-essential retailers in…
Earlier this month we reported that Covid-19 has acted as a catalyst for digital transformation, with businesses across the globe turning to their online channels to boost sales while footfall in their brick-and-mortar stores is down. With Black Friday looming, competition for online sales is set to be hotter than ever…
What do you get when you cross the biggest shopping day of the year with a year that’s already seen a record-breaking number of cyber-attacks? Over the last few years, the retail industry has experienced a growing number of increasingly damaging attacks and breaches during the peak period of Black Friday, Cyber Monday and the run…
