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The Rise of Daily Deals

3.6.2011 by Jenn Granger

Groupon has filed for an IPO with the hope of cashing in on investors hunger for web start-ups. They filed yesterday and are looking to raise up to $750 million. The announcement came on the same day as Amazon announced their launch of a daily deals site. The premise of these sites is very simple: They offer one deal per 24 hours. In fact there is often more than one deal as different ones are offered depending on location. Companies that are signed up with the deal site will pay a commission for each person that buys the deal. The…