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LinkedIn Helps You to “Brand” Yourself

17.11.2010 by Lady Penelope

LinkedIn, the site which refers to itself as, "the world's largest professional network with more than 80 million members worldwide," has this week launched a service to teach users how to 'brand' themselves better online. With millions of potential employees profiling themselves online and consequently thousands of recruiters wanting to have a sneak peak at their potential employees, it is easy to see where the demand for this service has arisen from. Employing the branding experts from companies such as Saatchi & Saatchi and the BBC, LinkedIn are arguing, "Your personal brand has never been so important. In a competitive…