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Sarah UKFast | Account Manager

Woolies Is Back!!…Well Sort Of

7.2.2009 by Stephen McNamara

Woolies has had a phoenix-like rebirth as an Internet retailer, the stories have enthused this week. The development is seen as a lovely, fluffy good news story to warm the hearts of Britons in these cold times. It is as though the Woolies name is so loved by us Brits that we don't want to see it die (even if we didn't want to buy anything from them!). The reality is in fact that Woolies has not been revived from cardiac arrest at all. What has in fact happened is Shop Direct has bought the Woolworth's brand. So essentially the…