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Whether you’re a startup or established organisation, you’re always looking for ways to improve your website, user journey and conversion rate.

Read our eCommerce blogs to discover how to improve your eCommerce business.

Peak Season 2020: Stay secure this Black Friday

14.9.2020 by Laura Valentine

What do you get when you cross the biggest shopping day of the year with a year that’s already seen a record-breaking number of cyber-attacks? Over the last few years, the retail industry has experienced a growing number of increasingly damaging attacks and breaches during the peak period of Black Friday, Cyber Monday and the run up to Christmas.   This year especially, retailers can’t afford to let cybercrime eat into profits. With the pandemic proving to be the ideal breeding ground for hacks, data breaches and phishing scams, the risk seems greater than ever. For eCommerce retailers already trying to plan for an unprecedented peak season, the potential for a catastrophic security incident is yet another factor to consider – and it’s a vital factor to not overlook.  …

Planning for an unprecedented peak season 

15.7.2020 by Laura Valentine

Is it ever too early to start peak-season planning? Year on year, Black Friday grows in popularity in the UK, with only 8% of people saying that they avoid the event altogether. Each year we talk about making sure your…

Personalisation in Marketing: 5 Expert Tips

5.12.2019 by Charlotte Nuttall

The word personalisation is often thrown around the marketing world without much thought. We know that as businesses we must personalise our communications and websites to please consumers which are evermore impatient and expectant of a fast, totally relevant user…

Black Friday: 6 Common Mistakes to Avoid

13.11.2019 by Charlotte Nuttall

A slow site is an eCommerce business’ worst nightmare at the best of times. With the peak season sales period nearly upon us, implementing a strategy which keeps Black Friday disruption to a minimum is paramount to your online success.…

What is an eCommerce Business?

4.11.2019 by Charlotte Nuttall

By definition, eCommerce is the activity of buying or selling products online. An eCommerce business is usually involved in the selling aspect, using their website as a virtual store through which consumers can purchase goods over the internet. So, whenever…

Behind the Scenes: PDH Sports’ Peak-Season Prep

12.9.2019 by Charlotte Nuttall

This Black Friday and peak-season prep blog is authored by Lisa Hargrave, co-founder of successful racket retailer pdhsports.com.  * After a hyperbolic 2018, the volume of online transactions around the Black Friday weekend and beyond is predicted to be even…

Black Friday: When and How to Prepare

11.9.2019 by Charlotte Nuttall

Black Friday falls on the last Friday of November each year, with Cyber Monday the following Monday. What was once two days of discounted products has now become multiple weeks of flash deals and sales, though these two days still…

Using Our eCommerce Past to Predict the Future

22.8.2019 by Charlotte Nuttall

Are you meeting the ever-changing needs of your customers? Monitoring trends in consumer habits is crucial for your business to stay competitive in a crowded online marketplace. Register for our free webinar now and get the latest insight from industry…

eCommerce: 4 Ways to Boost Christmas Sales

30.7.2019 by Charlotte Nuttall

Get in-depth insight and tips from real eCommerce experts now in our FREE on-demand webinar. There is no bigger test for an eCommerce store than the chaos of the Christmas peak season. To add to the pressure, preparations are starting…

What’s Driving the Online Marketplace Trend?

24.7.2019 by Charlotte Nuttall

In this blog, we’re joined by Alex Ayin, Executive Director of Sales and Marketing at Mercarto Enterprise Technologies to find out what’s driving the recent surge in online marketplace popularity. Mercarto is a successful online marketplace business based in Manchester.…