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December 8th – The Biggest Day in eCommerce

8 December 2008 by Mother Superior

Done your Christmas shopping yet? Planning to avoid the high street cram this coming weekend by shopping online? Well you are not the only one.

More and more of us are doing our holiday gift buying online as the convenience and cheap prices are increasingly making the e-street more attractive than the high street.

In fact, according to research from IMRG and Capgemini, online sales are expected to be up 15% on last year even though we are experiencing an economic downturn. And today, Monday December 8th, is predicted to be the single biggest day of online spending with Brits handing over £320m in the space of 24 hours.

The figures suggest that the peak shopping hour has already happened between 1-2pm today when an estimated £28 million was spent online. IMRG and Capgemini say that this is double the amount spent on the web during the peak hour of 2006, at midday on Monday 11th December.

Although the peak may well be today, the online shopping curve is sure to stay sky high right up until Christmas as online businesses offer next day delivery right up until the last few days.

And it is not too late for retailers wanting to get in on the act. With a Hyper-V e-retail server solution from UKFast any e-commerce initiative can be up and running within hours.