Benefits of green credentials

Whatever the industry, these days green credentials are important. All consumers now expect to have a green option available to them and so all businesses need to be thinking, implementing and marketing their own green initiatives. This white paper discusses the ways in which the energy intensive hosting industry can become greener and how to best market these environmentally friendly credentials.

Table of Contents

• Introduction
• Become Greener
• Green Practices
• Energy Efficiencies
• Earth-Friendly Logistics
• Packaging
• Avoid Filing
• Recycling
• Reuse
• Offsetting
• Marketing
• Effective Green Marketing
• Be wary of greenwash
• The benefits of green credentials
• Conclusions
• Sources

Size : 476 KB